So, you buy an iPhone and then you buy games for it because you want something to play – and let’s face it, you’ve got to keep up with your friends. What you didn’t sign up for, though, were advertisements.

Now when you buy a game for your iPhone you’ll get ads on the front of that game from places like Wal-Mart and Best Buy. Some people think it’s great, some think it’s annoying, and some think it’s just a natural progression of technology and companies who are trying to keep their name in front of as many potential customers as possible. Whatever your take on it, it’s here to stay, whether the games are free downloads or purchased.

Greystripe is the company behind the advertising, and it has stepped into the arena because developers for the highly-addictive games that can be downloaded to the iPhone often get little compensation when you look at how many times their games are played.

Until the ad idea came to light, these developers only received compensation when their game was first downloaded, no matter how many times it was actually played. Next time you’re tempted to get mad about that ad running on your iPhone when all you want to do is play your game, remember that it’s helping to compensate the developer who created that little piece of electronic enjoyment.

This entry was posted on Monday, July 28th, 2008 at 11:58 pm and is filed under Site news. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.